How has CMA been impacted by Dolphin Tale?
It has been almost three weeks since the movie Dolphin Tale made its debut into movie theaters around the country. In its first week, the movie generated over $19 million in box office sales and finished third behind the Lion King and Moneyball. But because of good word of mouth, in its second weekend, Dolphin Tale leaped over both Lion King and Moneyball and finished first at the box office.
And here at CMA, we are feeling the effects of the movie’s success as it is attracting an unprecedented number of guests for this time of year to our Aquarium. Folks are flocking to our facility to visit Winter, the star of the movie and to see where the movie was mainly filmed. Last Saturday, October 8th, CMA broke an all time record with more than 2,700 visitors!
We’re all excited here at CMA that this movie is telling the story of our mission, the Rescue, Rehabilitation and Release of marine animals, to the world and making Winter a world-famous, inspirational dolphin who is touching millions with her story of survival.
The movie was created so well that it is hard to tell fact from fiction. Many viewers don’t know that Clearwater Marine Aquarium is a non-profit organization that, unlike the movie, does not have a big developer that bailed us out of financial ruin. We depend on donations, gate revenues and summer camp programs to take care of our injured animals. If you would like to support our mission, you can donate by clicking here.